Case Study: Work Day

Getting ready to launch a new website for business can feel overwhelming, but it doesn’t have to. Here is a story about how easily and quickly you can launch a new website.

The Problem

You are busy running your new business. You are a business owner and you have 1,000 things on your plate. You are selling and executing and you don’t have time for marketing.

But you know you need a website. While you’re business is already in action, you know you could take it to the next level with a professional, sharable website.

You don’t want to get caught up in a long, expensive website development project. You know you need something simple, but every agency you talk to is making things complicated.

The Solution

You engage Betwixt CMO for a Website Launch. We set aside a week to knock out a simple, yet strategic, four-page website that professionally promotes your business.

1. Outline a Strategy

We meet to outline a strategy to direct our efforts. We pinpoint your:

  • Goals

  • Offerings

  • Unique Selling Propositions

  • Steps to Work with You

  • Website Likes/Dislikes

Betwixt always starts with strategy!

2. Develop an Website Plan

We develop a plan to update the site with new site structure. The plan outlines a revised:

  • Navigation

  • Footer

  • End-of-Page CTA

  • Homepage Layout

  • Suggestions For Future Changes

3. Build the Site

During a Work Day engagement, we get to work. In one day, we knock out all of the website tasks outlined in the site plan.

With just a few changes, the site:

  • No longer includes inaccurate information

  • Looks more polished and professional

  • Has a naturally flow for users to move toward working with you

The Results

“Working with Raubi has been great! Her wide band of knowledge and valuable input as taken our brand vision to new heights. She’s brought our vision to life and we couldn’t be happier. Raubi strikes the perfect balance between professionalism and genuine personal interest. 10/10 highly recommend.”

Jeffrey DeBarr, Better Built Remodeling

Launch your new website.

Contact Betwixt CMO to see schedule a Website Launch project.